1. Research has shown an increased number of sales due to the simple fact of using a voice over to describe what the seller’s product or service is all about.
2. It is said that people remember 70 percent of what they hear so it is vital that what your clients hear is a voice you want them to remember.
3. Research show listening to a human voice is said to cause an emotional response that will trigger a neural decision process.
4. A national study published by leading telecommunications associations concludes, callers with INFORMATION-ON-HOLD will stay on the line for up to 3 minutes longer , callers with music on hold will stay on line up to 30 seconds longer, and callers with silence hangs up within 40 seconds of being placed on hold.
5. Consumer research shows 70% of business callers are put on hold, 60% of business callers that are placed on hold hang-up, 30% of these callers don’t call back, 88% of your business callers prefer professionally produced and personalized on hold messages and will actually listen to what your message has to say.